You ned to GRAB the OBJECTION out of your prospects MIND BEFORE they Say IT !!!
If they say the known objection 1st –Then we have to bring this to a neutral basis –If you grab it out 1st …they never say it at all
Block and Counter the “Send me sumthin” line
As soon as you have done a Big Trial Close and they’re open to some new ideas or strategies —then you say ( pre-emptive strike)
That’s awesome…
‘ It sounds like you could be open to some new ideas and strategies in this area ….
It might make sense for us to explore this a little bit further .. So many times VP’s of Marketing/ HR Professionals at this stage say ” Just send some information over ” . AND what we’ve been told and discovered from other VP’s of Marketing/ HR Professionals is that they get about 160 e-mails a day and can barely read all of them, they are super busy with meetings and other duties —Blended with this information is NEW to them and when we just send “generic” not tailor made information to their unique needs , they end up having questions or mis-interpret something —- AND — if were not there to answer any of their questions on ( subject ) it creates a negative perception of what we do and how it can benefit your organization ..and shoots us in the foot.
Hey .. what I’s be willing to do is — We’ve prepared a very tight, concise 10 minute Executive web briefing on our Worlds 1st VIDEO 3.0 — interactive Video technology, customized video content development– allowing the viewer to initiate the interaction with your Brand , that solves the challenge of
” What’s the best way to get our target audience to both see and absorb our marketing messages?”
We will go over ROI, the payback, we can show you a few LIVE examples, I can learn a little more about your situation and see if there could be a good fit now or in the future .If you think there’s value here and can help your organization , then I can put together some options and variations for you —
How does your schedule look for this week or next for 15 minutes ?
if you feel that there’s not a fit at this time , at least you’ll have another resource or contingency back-up plan when apparent needs come up in the future
Hey .. what I’s be willing to do is — We’ve prepared a very tight, concise 10 minute Executive web briefing on our Worlds 1st VIDEO 3.0 — interactive Video technology, customized video content development– allowing the viewer to initiate the interaction with your Brand , that solves the challenge of
” What’s the best way to get our target audience to both see and absorb our marketing messages?”
